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Unformatted text preview: Memory 1) Three processes a. Encoding : translating stimuli to a code useable by your memory system b. Storage : saving/maintaining information for later use c. Retrieval : remembering – recovering the information from storage i. TOT : tip-of-the-tongue phenomenon d. Failure at any of these three points, then it results in no memory Encoding and Attention 1) Attention : focusing awareness on a narrowed range of stimuli or events 2) Selective Attention : focusing on one select thing 3) Divided Attention : pay attention to more than one thing at a time Selection Theory or Filter Theory of Attention 1) You’re selecting what you’re paying attention to. Incoming Information | Filter | Background sound Pre-awareness Awareness 2) Early Selection Model: you can only pay attention to one channel of information at a time Dichotic Listening and Shadowing Experiments 1) Shadowed message: the repeating of what you heard as you continuously listen (Want to play shadow?) 2) Unshadowed message : background message that you weren’t focused on but still heard a. CAN tell if male/female speaking, if language/nonlanguage b. CANNOT tell what was said, the meaning of it, or even if it is in the same language as the shadowed message. c. Problem for the filter theory i. Cocktail Party Effect: hearing your name or other meaningful information in unattended channel Capacity Models of Attention 1) Tries to account for divided attention...
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This note was uploaded on 04/18/2008 for the course PSY 104 taught by Professor Schweigert during the Spring '08 term at Bradley.
- Spring '08