Outline 14 - when faced with extremely accurate information...

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Outline: Chapter 14 1. Cognitive dissonance-is an individual’s motivation to reduce the discomfort, which is caused by two inconsistent thoughts. We are likely to feel uneasy if we cannot justify ourselves. Circumstances when we employ it: a. When we try to justify the negative things we do b. When we have the strong need to justify the effort we put into life c. When our self-esteem is involved 2. Conformity-the change in a person’s behavior to coincide more closely with a standard. Asch’s Conformity Experiment showed the strength pressure to conform, even
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Unformatted text preview: when faced with extremely accurate information. People often conform to what others say or do, because they do not want to be laughed at or make others angry with them. 3. Altruism-an unselfish interest in helping someone else Bystander Effect-the tendency for individuals who observe an emergency to help less when other people are present then when the observers are alone. Circumstances when the bystander affect is most likely to happen is when: a. The situation is not clear b. Helping requires considerable time...
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This note was uploaded on 04/18/2008 for the course PSYC 101 taught by Professor Pertsin during the Fall '08 term at Howard County Community College.

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