Executive Summary Week 2 - Deluxe Gourmet Business Concept...

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Deluxe Gourmet: Business Concept Summary 1 Deluxe Gourmet: Business Concept Summary Team C COBMCAP 600
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Deluxe Gourmet: Business Concept Summary 2 Team C Business Concept Summary Deluxe Gourmet will offer an enjoyable and flavorsome alternative to traditional salt and sugar used around the rim of drinking glasses used for one’s favorite alcoholic and non-alcoholic drinks. Deluxe Gourmet will manufacture sweet and sour based products (salts & sugars) they will be flavored. Deluxe Gourmet’s flavored salt and sugar will be added to the outer rim of specially drinking glasses. This will improve the taste and the presentation of social beverage glasses used for Alcoholic and non-alcoholic drinks. Developing products that will be cost efficient and offer customers with and enhanced experience when they enjoy their favorite beverage is the primary strategy of Deluxe Gourmet. The product we are introducing is a flavored and colored salt or sugar to promote elegant appearance around the rim of glasses while drinking these types of social drinks and to reduce the alcohol bitterness at parties, social gatherings and vacations. Deluxe Gourmet will be
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