# New 660 - Question The technique of participant observation...

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Question: The technique of participant observation is most associated with: Answer: Ethnography is the systematic study of people and cultures. It is designed to explore cultural phenomena where the researcher observes society from the point of view of the subject of the study. So, Ethnography is the correct answer. Question: Your organization is considering to run a project which will entail an investment of \$1,000,000. The product from the project is forecasted to create revenues of \$250,000 in the first year after the end of the project and of \$420,000 in each of the two following years. What is true for the net present value of the project over the three years cycle at a discount rate of 10%? Show your work! Answer: Calculations Years 0 1 2 3 A Investment -1000000 B Revenue 250000 420000 420000 C = A+B Net Cash Flows -1000000 250000 420000 420000 D PV factor @10% 1.0000 0.9091 0.8264 0.7513 E = C x D Present Value -1000000 227272.7 347107.4 315552.2 F = Sum E Net Present Value -110067.6 So, the Net Present Value is negative that is - \$110,067.6 and the project is not viable.

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