ADM1370FinalExamreviewModule1W2015 - ADM1370 Module 1 Final...

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ADM1370 Module 1- Final Exam Review Suggestions, Winter 2015 For all material, pay particular attention to the points in lecture slides where I refer to specific pages in the readings. Also make sure you study material that has multiple slides or that we spent time discussing in class Review Chris Anderson’s long tail model and understand why certain businesses are in particular spots on the model Review the World is Flat Material and for the three Flatteners we reviewed in detail (4, 9 and 10) study the slides, know what each flattener is, and be able to give a specific example of each. Also
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Unformatted text preview: understand the business implications of the flatteners and what the triple convergence is Pay attention to the lecture slides where I highlight specific topics (i.e. Mashups, Groundswell, Social Network Analysis) and make sure you know the term but also a bit about it (e.g. what a Mashup is) Review the Honeycomb model and the parts of the model Study the section on social media metrics in detail Review and know the different terms (e.g. Social Capital, Enterprise social network)...
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  • Fall '12
  • Ruhi
  • Sociology, Pay particular attention, Social Network Analysis, Exam Review Suggestions

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