MKT 229 Milestone 2 assign.docx - MKT 229 Milestone Two...

MKT 229 Milestone Two Worksheet
Download this document to your computer and replace the bracketed text with the relevant
information. Then submit the completed worksheet for this milestone. Be aware that in the final project,
these elements will be submitted in essay format , as outlined in the Final Project Guidelines and Rubric
document (in the Assignment Guidelines and Rubrics section of the course).
Section I, Part E: SMART Goals
For this component of Section I (Background and Analysis), create three to five SMART goals for your
marketing campaign. Remember that the acronym means specific, measurable, attainable, relevant,
and timely. Each SMART goal should contain all of these elements in relation to your integrated
marketing campaign. Also, be sure to consider how these goals build on information presented in your
target market analysis and align to strategic plans.
In the spaces provided below, describe each smart goal and then describe how the goal aligns to your
target market analysis.
2. SMART Goal Description: 3. SMART Goal Description:

would be a delivery service after so much is spent and curb side assistance with all purchases big