Southern Implants - CASE.docx - Q-1 The Southern Implants...

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Q-1The Southern Implants was established in 1987 and is headquartered in South Africa.Since 1987, it has been a pioneer in the top-end specialist sector of the dental implant market,serving maxillofacial and craniofacial surgeons, prosthodontists, periodontists, and generaldentists alike. It is expertise in research, development, and manufacturing of dental implants.The Southern Implants has always prioritized long-term growth while remaining open tonew opportunities. Southern Implants did not grow by purchasing low-cost manufacturing plantsand focusing on both ends of the market, as some competitors did. The company established itsfirst international presence in 1992 with a distributor in the United Kingdom, but Blackbeardrefused to formally open an office in another country until it had the necessary capital. SouthernImplants expansion overseas occurred gradually and steadily. The company opened offices inLondon, the United States, and Spain in 2004, 2016, and 2019. And the Australian subsidiarywas established in 2013. Southern Implants taken distributors help for services in Benelux,France, Germany, Greece, Italy, Namibia, New Zealand, Portugal, Russia, Scandinavia, Turkey,and the United Arab Emirates.Due to language barriers and strict regulations, the company didnot focus on the Asian market.With growth came a slew of new risks, which the company attempted to mitigate. Theserisks included national, industrial, customer, and organizational considerations, as well ascurrency and political risks, regulations, customer diversification, upskilling, and qualitymanufacturing tools and processes, all of which management had attempted to mitigate since theestablishment of Southern Implants.

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Term
Spring
Professor
BUTCHEY

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