OM 300 Test 1

OM 300 Test 1 - OM 300 Test 1: Chapter 2 Learning...

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OM 300 Test 1: Chapter 2 Learning Objectives Define the role of Business Strategy Explain how a Business strategy is developed Explain the role of Operations Strategy in the organization Explain the relationship between business strategy and operations strategy Describe how an operations strategy is developed Identify competitive priorities for of the operations function Explain the strategic role of technology Define productivity and identify productivity measures Compute productivity measures The Role of Operations Strategy Provide a plan that makes best use of resources which; o Specifies the policies and plans for using organizational resources o Supports Business Strategy as shown on next slide Business/Functional Strategy Importance of Operations Strategy Companies often do not understand the differences between operational efficiency and strategy o Operational efficiency is performing tasks well, even better than competitors o Strategy is a plan for competing in the marketplace Operations strategy is to ensure all tasks performed are the right tasks Developing a Business Strategy A business strategy is developed after taking into many factors and following some strategic decisions such as; o What business in the company in (mission) o Analyzing and understanding the market (environmental scanning)
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o Identifying the companies strengths (core competencies) Three Inputs to a Business Strategy Examples from Strategies Mission: o Dell Computer- “to be the most successful computer company in the world” Environmental Scanning: o political trends, social trends, economic trends, market place trends, global trends Core Competencies: o strength of workers, modern facilities, market understanding, best technologies, financial know-how, logistics Developing an Operations Strategy Operations Strategy is a plan for the design and management of operations functions Operation Strategy developed after the business strategy Operations Strategy focuses on specific capabilities which give it a competitive edge – competitive priorities Operations Strategy – Designing the Operations Function
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Competitive Priorities- The Edge Four Important Operations Questions: Will you compete on – o Cost? o
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This note was uploaded on 02/11/2009 for the course OM 300 taught by Professor Hill during the Spring '08 term at Alabama.

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OM 300 Test 1 - OM 300 Test 1: Chapter 2 Learning...

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