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Market Research Data ResearchIntroductionThe study on the cosmetic products market in the United Arab Emirates providesimportant information about the most recent market trends. A wide range of color cosmetics andhair care products is included in this market's scope, depending on the product type. Face, eye,and lip and nail make-up products fall under the color cosmetics category.Supermarkets/hypermarkets, specialty stores, online stores, and other retail outlets make up thevarious distribution channels in the market.Current Market SituationThe color cosmetics industry in the United Arab Emirates has a bright future because ofthe widespread use of color cosmetics by customers and the presence of global brands, andsteadily increasing imported goods. The Huda Beauty cosmetic company is among the keyplayers in the industry.Background information about the BrandHuda Kattan, an American entrepreneur and make-up artist founded Huda Beauty in 2013alongside her younger sister Mona Kattan, who initially aided by financially contributing to thefirm's setup (Hurley, 2019).Founder, Huda Kattan, was recognized as one of "The 25 MostInfluential People on the Internet" by Time in 2017, and that she was ranked as one ofTheRichest Self-Made Women and one of the Top Three Beauty Influencers by Forbes (Ismail, 2018).
In the period of 5 years, the business has created a positive reputation with some of its items,such as the famous "fake eyelashes" series and a collection of foundations, Eyeshadows, andcertain face palettes.Existing product lines/items in the U.A.E.The top sellers are Huda Beauty's Desert Dusk Eyeshadow Palette, Huda Beauty's LiquidMatte Lipstick Muse, and the Exclusive New Huda Beauty. In addition to the Sugar BiscuitOverachiever Concealer (Sugar and Biscuit) and the HUDA COMBO PACK. Volumizing andLengthening Mascara, Double-ended Eyeshadow Palette Women Huda Eye Shadow 0.56 oz.,Huda Beauty Mercury Retrograde, etc.Huda Beauty Liquid Matte Lipstick MuseDescriptionLengthy coloring and pigmentation endure for hours, even when traveling or having asnack, thanks to only one layer of Liquid Matte Lipstick. It won't budge, it won't kiss, and itwon't let you go! The moisturizing formula is enriched with antioxidants and a proprietarycombination that provides a lightweight and smooth sensation to keep your lips moisturized."Because I couldn't find a liquid lipstick that met my criteria. When applied, this product feelslike nothing is on your skin but provides a long-lasting, transfer-free finish in an array ofgorgeous colors. "According to Huda:Among Huda's favorite shades is Bombshell for an everyday blonde; Trendsetter for theideal brown; Heartbreaker for a distinctive pink-red; and Flirt for the quintessential 90s cheekybrowns.

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Term
Spring
Professor
professor_unknown
Tags
Huda Beauty

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