Quiz 3 - Question 1 1 out of 1 points By focusing on...

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Question 1 1 out of 1 points By focusing on efficiency of operations and processes, lower costs, and delivering good value, Southwest Airlines attempts to build a competitive advantage based on: Selected Answer: operational excellence. Answers: production orientation. customer intimacy. process improvement. operational excellence. strategic efficiency. Question 2 1 out of 1 points Firms possessing certain core competencies are more likely to create competitive advantages based on these competencies. However, before a competitive advantage can be translated into specific customer benefits, the firm’s __________ must recognize that its competencies give it an advantage over the competition. Selected Answer: target markets Answers: management target markets shareholders
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employees strategic partners Question 3 1 out of 1 points In terms of setting goals and objectives, what is considered to be one of the major benefits gained from applying for the Malcolm Baldrige National Quality Award? Selected Answer: It promotes the development of discontinuous objectives.
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  • Fall '10
  • QASTIN
  • Malcolm Baldrige National Quality Award

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