05 Questionnaire Design - Questionnaire Design Imperatives...

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1 Questionnaire Design: Imperatives Dr. Jagrook Dawra Process of Questionnaire design 1. Decide what information should be sought a. Decide the study objectives b. Decide the variables under study, items of the questionnaire. c. Determine what data you need for your research purposes and questions d. Translate data requirements into respondent/ informant tasks 2. Draft questions a. Consult sources for design guidelines b. Choose question type. c. Write question and check for wording problems d. Design response format e. Determine requirem ents for classification information, e.g. respondent’s demographic characteristics, and formulate questions for the same. 3. Design questionnaire a. Draft introduction and instructions. b. Order questions c. Format questionnaire and code for processing. 4. Review first draft critically and revise a. Identify omissions and excesses b. Administer the questionnaire to a naïve subject, solicit feedback, and estimate completion time.
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  • Winter '16
  • Random , researcher, Yes-no question

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