Pandora Radio

Pandora Radio - Surname 1 Name Tutor Course Date Pandora...

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Surname 1 Name: Tutor: Course: Date: Pandora Radio: Fire Unprofitable Customer? Case Study Not all the organization's resources have strategic relevance. There are specific resources that can provide a value-creating strategy, hence making an organization to be in a position of competitive advantage (shih 13). For an organization's resource to offer the potential for competitive advantage, it should possess four attributes which form the VRIN characteristics (shih 17). Focusing on the Resource Base View (RBV) of Pandora Radio organization, the resources of this organization are analyzed based on the VRIN characteristics. This helps to determine whether the resources of Pandora Radio have strategic relevance. The VRIN Characteristics of Pandora Assets Valuable This involves the ability of assets to provide a source of competitive advantage by bringing value to the firm (shih 21). The resources of this organization include the music genome that comprises of numerous songs composed by various artists all over the world. This
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  • Fall '15
  • RNA, Pandora Radio, Music Genome Project

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