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Unformatted text preview: Jennifer Johnson Jour 3241 Category: Entertainment Culture: People don’t seem to realize they have time in their busy lives to make frequent trips to the Science Museum. Content: The Science Museum offers a new way of learning about the world and the interesting scientific aspects it holds. Consumer: I’d like to learn about the world in a way that keeps me involved in the action. Core Conflict: People are stuck in busy ruts. These ruts cause consumers to abandon things out of the ordinary, this particularly applies to our product because a visit to the Science Museum is highly out of the ordinary, for now. The Core of the Idea= Do consumers have enough time to discover the Science Museum more frequently?...
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This note was uploaded on 04/22/2008 for the course JOUR 3241 taught by Professor Jenniferjohnson during the Spring '08 term at Minnesota.
- Spring '08