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VIDEO DISCUSSION SEVEN Raffi Sarmazian | MCS*1000: Introductory Marketing | Group:13 | Aug 3, 2016 By: William Chan (0855315), Connor Doucette (0877235), Ethan Durin (0935508), Nicolas Nguyen (0600138), Victoria Rapp (0827758)
Social responsibility is described as an ethical framework which suggests an entity, either an individual or a firm, have a duty to act in the best interests of their environments and the society. Tim Hortons is one of the most well-known companies as well as the largest fast food restaurant in Canada. They have franchises that stretch coast to coast so they are easily recognizable by almost every Canadian. As a result, they have become a large part of Canadian culture which means it is only proper of them to give back to the community. Tim Hortons is a socially responsible corporation due to the immense contributions they made towards individual Canadian, their communities, as well as the planet. On the individual aspect, Tim Hortons considers the well-beings of their consumers by reducing the average sodium content of their muffins by 33 percent. They also aimed to provide comprehensive