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MGMT_3330_Insley_Text_Chap_05_Revised_2008

MGMT_3330_Insley_Text_Chap_05_Revised_2008 - Communicating...

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Unformatted text preview: Communicating in Business – MGMT 3330 Lecture notes for chapter 5. Professor Mike Sexton Department of Management – COBA The University of North Texas Office: 213b E-mail: [email protected] © 2 4 The Writing Process: Planning Documents Chapter 5 © 2 4 2 Topic Objectives • Discuss the value of writing skills in business communication. • Identify characteristics of a well organized business message. • Explain the three steps of the writing process. © 2 4 3 Business Writing Skills Are Valued • Among top four communication skills • GMAT/GRE exam component • CPA exam component • Accounting interview requirement • And… © 2 4 4 Business Writing Skills Are Valued • US government initiative starting Oct. 1, 1998.. “ Campaign against government goobledygook” (ie. Everyday words, short sentences, active not passive voice, etc.) © 2 4 5 Example #1 • Before: – If there are any points on which you require explanation or further particulars, we will be happy to provide such additional details as may be required by telephone. © 2005. http://www.plainenglish.co.uk/index.html . Downloaded and adapted on 6-14-05 by S.M. Sexton for use at the University of North Texas. © 2 4 6 Example #1 • After: – If you have any questions, please call. © 2005. http://www.plainenglish.co.uk/index.html . Downloaded and adapted on 6-14-05 by S.M. Sexton for use at the University of North Texas. Communicating in Business – MGMT 3330 Lecture notes for chapter 5. Professor Mike Sexton Department of Management – COBA The University of North Texas Office: 213b E-mail: [email protected] © 2 4 7 Example #2 • Before: – It is important that you read the notes, instructions and information detailed opposite then complete the form overleaf (all sections) prior to its immediate return to our office by way of the envelope provided. © 2005. http://www.plainenglish.co.uk/index.html . Downloaded and adapted on 6-14-05 by S.M. Sexton for use at the University of North Texas. © 2 4 8 Example #2 • After: – Please read the notes opposite before you fill in the form. Then send it back to us as soon as possible in the envelope provided . © 2005. http://www.plainenglish.co.uk/index.html . Downloaded and adapted on 6-14-05 by S.M. Sexton for use at the University of North Texas. © 2 4 9 Academic vs. Business • Academic – To express yourself • Business – Politically sensitive of audiences, speed, and fluency • Two models – Opposite ends of the spectrum © 2 4 10 The Linear Writing Style • Assumes that you write in consecutive stages. • The process may over lap between the stages. • The majority of time is spent “prewriting.” • You are a planner!...
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MGMT_3330_Insley_Text_Chap_05_Revised_2008 - Communicating...

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