3330_Chap_06_Insley_Text_Revised_2008

3330_Chap_06_Insley_Text_Revised_2008 - MGMT 3330...

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Unformatted text preview: MGMT 3330 Communicating in Business Lecture notes for chapter 6. Professor Mike Sexton Department of Management COBA The University of North Texas Office: 213b Email: Sexton@unt.edu 2 4 The Writing Process: Drafting Documents Chapter 6 2 4 2 Step 2: Drafting Organization Determine structure and strategy Writing Style Words, sentences, paragraphs 2 4 3 Ineffective Messages Poor Organization* Inappropriate Tone Passive Language Lengthy Sentences Lengthy Paragraphs 2 4 4 Ineffective Messages Poor spelling Poor capitalization Hedging Irrelevant information* Necessary information excluded.* Grammar & Punctuation 2 4 5 Achieving Good Organization 1. Define Main Idea 2. Group Points 3. Choose organizational strategy 2 4 6 Procrastination? Fast Writing Half time spent writing, then revise Bird-by-Bird Nothing more than point by point ABDCE Action, Background, Development, Climax, Ending MGMT 3330 Communicating in Business Lecture notes for chapter 6. Professor Mike Sexton Department of Management COBA The University of North Texas Office: 213b Email: Sexton@unt.edu 2 4 7 Procrastination? Story Boarding Started by Walt Disney List all of the main categories you can think of Then list sub points below each category Determine which categories have more sub points Less than two, drop the category Prioritize categories and sub points 2 4 8 Defining Main Idea Makes a statement about the topic One central point that sums up everything Not the same as the topic! Topic: writing Business messages 2 4 9 Anatomy of a Main Idea Topic Major Point Evidence Major Point Evidence Major Point Evidence Main Idea 2 4 10 More Focused Topic: Purpose: Specific Purpose:...
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3330_Chap_06_Insley_Text_Revised_2008 - MGMT 3330...

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