MOS180.Chapter 7 Notes

MOS180.Chapter 7 - [email protected] Chapter 7 Notes Communication-individuals spend nearly 70 of their waking hours communicating-more Canadians

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[email protected] Chapter 7 Notes Communication -individuals spend nearly 70% of their waking hours communicating -more Canadians reported less favourable perceptions about their company’s communications than Americans Communication -the transfer and understanding of a message between two or more people -interactive and iterative process Encoding -converting a message to symbolic form Decoding -interpreting a sender’s message 4 Factors affect message encoding and decoding: skill, attitudes, knowledge, socio- cultural system Message -the actual physical product from the source AFTER it is encoded Channel -the medium through which a message travels -selected by a source, who must determine which channel is formal and which is informal Communication Apprehension -undue tension and anxiety about oral communication, written communication, or both (5 to 20% of population) Channel Richness -the amount of info that can be transmitted during a communication episode -offers multiple information cues, immediate feedback, and the personal touch of
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This note was uploaded on 04/23/2008 for the course MOS 180 taught by Professor Dr.nat during the Winter '08 term at UWO.

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MOS180.Chapter 7 - [email protected] Chapter 7 Notes Communication-individuals spend nearly 70 of their waking hours communicating-more Canadians

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