1-14_Lecture - Lecture January 14th, 2008 I. Introduction...

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Lecture January 14 th , 2008 I. Introduction a. Connection requires control to satisfy our needs: i. Shape our identity; build relationships ii. Accomplish tasks iii. Share and develop cultures b. Success: increase signal/noise ratio i. Control signal strength ii. Reduce noise or interference II. Language a. The Power of Language: Sharing ideas and building civilization b. Definition: i. A system of symbols ii. Used to map reality iii. To communicate thoughts iv. Example: Use of the word “Crusade” by President Bush to describe our response to terrorism v. Other examples: Statue of Liberty c. Characteristics of symbols: i. Semantics, or a system of meaning: Terrorists vs. Freedom Fighter ii. Syntax, or how symbols interact: Punctuating and ordering sentence strings iii. Pragmatics, or how we use symbols: to inform, persuade, insult, tease, inspire. iv. Lexicon (vocabulary – mental dictionary) v. Phonology – the sound system of how the mouth produces sound vi. Morphology or the rules of word formation vii. Example: consider these words seen next to a swimming pool:
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1. “Private. No swimming allowed.”
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This note was uploaded on 04/24/2008 for the course COM 100 taught by Professor Donohue during the Spring '08 term at Michigan State University.

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1-14_Lecture - Lecture January 14th, 2008 I. Introduction...

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