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Unformatted text preview: Socio-Psychological Tradition Cybernetic Tradition Semiotic Tradition Socio-cultural Tradition Rhetorical Tradition The Rhetorical Tradition Rhetoric Intentional Strategic Functions of Rhetoric Inform Persuade Celebrate Rhetorical Criticism Criticism : illuminates and evaluates products of human activity Rhetorical Criticism : critique of the products of strategic human efforts to persuade through the use of symbols Ethical Principles The Golden Mean The Categorical Imperative Utilitarianism Justice and the Veil of Ignorance Ethical Issues in Communication Lying and Misrepresentation Right to Privacy Whistle blowing Leaks...
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- Spring '08