Project_2_Site_Visit_Observation_Problem_Set_Solution -...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Location visited: Starbucks (College Town) Time of Day: 1:55pm Scenario/reason for visit: Grabbing something to eat/drink in a hurry Goal of visit: Try to understand the hype surrounding Starbucks and the image its brand conveys Any specific requests while in store: N/A What was your first impression when you entered the store? Sight: Fairly crowded for this time of day. They weren’t busy per say; there were just a number of people lounging and studying in the store. Of the 30 to 40 people in the store, there were only 3 in line when I walked in. They don’t appear to get a lot of turnover in restaurant terms. Smell: It smelled of roasted coffee beans Sound: Very low music was playing in the background. The sound was so subtle it took a while to realize it was even playing. Mainly all I could hear were the various conversations of people around me and punches on keyboards. Feel: Artsy, Sophisticated, Warm, Pretentious
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This homework help was uploaded on 02/20/2009 for the course AEM 444 taught by Professor Sevilimeduraj during the Fall '08 term at Cornell University (Engineering School).

Page1 / 3

Project_2_Site_Visit_Observation_Problem_Set_Solution -...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online