1A_Business_Plan

1A_Business_Plan - Business Plan for The Perfect Party...

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Business Plan for The Perfect Party Mission Statement The mission of The Perfect Party store is to provide a wide variety of retail supplies and high quality party planning services to individuals and business customers in the greater Dallas area. Goal: Double sales in the next two years Objectives: Increase bookings on the SW side of Dallas and open a store on the SW side when sales tracked by ZIP code reach $300,000 Expand wedding planning services Add catering services by the end of the year Goal: Increase name recognition of The Perfect Party store in the Dallas metropolitan area Objectives: Increase awareness of current store within the immediate location of our Washington Street store Become the party-planning source of choice for children's birthday parties Increase word-of-mouth referrals from satisfied clients Goal: Increase net profitability by 10% in the next twelve months Objectives: Increase in-store sales of high profit items Increase party planning services by 50% Expand services to areas with high income market demographics 1A Business Plan-
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This note was uploaded on 02/20/2009 for the course MGNT 2201 taught by Professor North during the Spring '08 term at SPSU.

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1A_Business_Plan - Business Plan for The Perfect Party...

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