10_16_07 - E Consumer culture translates out desires for...

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I. Prom A. The prom is a historical and social institution B. Contentious space-difficult, people are fighting, a contest C. It represents the expansion of youth consumer culture. II. The Commodification of Everyday Life 1. Private services 2. Public services 3. News and information 4. Public space/culture 5. Selves III. Consumer Society and the Sociological Imagination A. How are consumption and commodification personal issues (troubles) and how they are public issues? IV. Culture of Consumption A. Language B. Symbols C. Shared Knowledge D. Traditions
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Unformatted text preview: E. Consumer culture translates out desires for beauty, freedom, love into a need for commodities. V. What are the social elements of Proms? A. Institution B. Operates as a ritual C. Social networks D. Status E. Social norms 1. Don’t go to the prom because of the stigma 2. Dress a) Network branding 3. Social categories a) Race 4. In what ways does Prom reinforce dominant social organization? a) Gendered behavior b) Conformity 5. Pro-prom (let down) 6. Heterosexuality VI. Resistance to Social Norms...
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This note was uploaded on 04/29/2008 for the course SOCIOLOGY 107 taught by Professor Irvine during the Fall '07 term at UMass (Amherst).

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10_16_07 - E Consumer culture translates out desires for...

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