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marketing management ppt

marketing management ppt - TOP POPS Group Members Maaz Bin...

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TOP POPS Group Members: Maaz Bin Najam. Muhammad Mutahir ayub. Muhammad Haider Mehdi. Muhammad Owais. Presented To: Sir Tanzeel A. Rauf Patker
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SUMMARY We are preparing to launch top pops in mature market. Our product offers a competively unique combination of ingredients with different feature at reasonable price. We are targeting specific segments in the consumers market. Our target, market is children and youngster’s .the primary marketing objective is to achieve first year sales of 240000 units. Our first month profit is of RS. 60000/, and we expect our first year profit will be of RS. 720000.
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COMPANY DESCRIPTION Our company is a manufacturing company and marketing snack of food product. Presently corn based snacks Top pops. With more than 10 years’ experience in the snack food industry before. Now we are re-launching our product Top Pops starting with a fresh management team, starting with recruitment in problem- solving and self-starting team members.
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MISSION / VISION VISION: Our vision statement is: “To supply our product all over the Pakistan MISSION: Our company mission is: “To provide good quality to consumers with reasonable prices
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GOALS We want to increase our market sales from a current level of 15% to 25% in the next year (or 3/5 years).
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