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davejohnson - Speaker#4 Dave Johnson 15:08:00 Rise of...

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Speaker #4: Dave Johnson 16/03/2009 15:08:00 Rise of Social Web: -Netscape -blogger.com -Friendster -Wordpress -My Space -Facebook -You Tube -Flickr -twitter -dopplr (you can show travel plans to your friends) -Tripit (travel type site) Blogs & Wikis Inside: -via IT department (replace or augment existing content and knowledge  management systems) -via grass-roots efforts (they’re so easy to install and use that they can do it  themselves) Internal blog use cases: -Individual journal, group journal, status reports, etc. Internal wiki use cases: -Collaborate on docs, proposals, specifications, detailed designs, etc.  Blogs and wikis outside: The cluetrain manifesto      (book to read) Markets are conversions again.  Join in or be left out. Policies on public discourse  (trust your employees to share the cool things  they are working on) IBM Social Computing Guidelines Benefits to companies  (humanize the corporation, join the conversations and  share the cool things that your company is working on)
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