Whats Wrong With Cinderella2

Whats Wrong With Cinderella2 - Kendice Ogilvie Writing 1370...

Info iconThis preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
Kendice Ogilvie Writing 1370 Assignment #1 September 11, 2008 What’s Wrong With Cinderella? The princess image: everyone is willing to pay the price to get it. Peggy Orenstein pointed out in her article What’s Wrong With Cinderella? that possibly marketers are trying too hard to make money. In their efforts these marketers are setting girls’ up for gender construction, and could possibly be affiliated with the many different health and psychological problems people are faced with today. This is a problematic situation because from the time girls are born they are supposed to wear pink and are considered to be “princess’s”. Some people may suggest that this is just girl’s being girl’s, when in reality it is a case of stereotyping. These young girls are being taught that a fantasy life is the ideal life to live, which consequently relates to all the influences surrounding them, which in turn can cause great tribulations. In today’s society, marketing and advertising for Disney Princess items have gone from making it a trend to one of the largest girls franchises in the world. The possible impact that this could have on gender construction is colossal. Orenstein points out in her article that in five years the income for Disney Princess items has increased from $300 million to $3 billion globally (pg 1). One of the dilemmas associated with the massive growth of the industry directly relates to gender construction. With all of the influence to buy these items, girls tend to go with what everyone else is doing therefore there is a 1
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Kendice Ogilvie Writing 1370 Assignment #1 September 11, 2008 better chance that girls will become more “girly” rather then sporty or outdoorsy. It is rare to walk into a store and find any item made for girls to be fairly “tomboyish.” This is a predicament because in this country there is the freedom and choice to be unique and individualistic, but marketers and advertisements want these girls to
Background image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 03/23/2009 for the course WRITING 137 taught by Professor Janineniroda during the Fall '08 term at Cornell.

Page1 / 5

Whats Wrong With Cinderella2 - Kendice Ogilvie Writing 1370...

This preview shows document pages 1 - 3. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online