ch1 - 000 1 1 What Is Operations Management? 2 Links to...

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Unformatted text preview: 000 1 1 What Is Operations Management? 2 Links to Practice: The E-tailers 4 Differences between Manufacturing and Service Organizations 5 Links to Practice: US Postal Service 6 Operations Management Decisions 7 Links to Practice: Texas Instruments Incorporated 9 Plan of This Book 10 Historical Development 11 Today’s OM Environment 17 Operations Management in Practice 18 OM Across the Organization 19 Inside OM 21 Case: Hightone Electronics, Inc. 22 Case: Creature Care Animal Clinic (A) 23 LEARNING OBJECTIVES CHAPTER OUTLINE C H A P T E R After completing this chapter you should be able to: Define operations management. Explain the role of operations management in business. Describe decisions that operations managers make. Describe the differences between service and manufacturing operations. Identify major historical developments in operations management. Identify current trends in operations management. Describe the flow of information between operations management and other business functions. 7 6 5 4 3 2 1 Introduction to Operations Management Introduction to Operations Management 2 • CHAPTER 1 INTRODUCTION TO OPERATIONS MANAGEMENT M any of you reading this book may think that you don’t know what operations management (OM) is or that it is not something you are interested in. However, after reading this chapter you will realize that you already know quite a bit about operations management. You may even be working in an operations management capacity and have used certain operations management techniques. You will also realize that operations management is probably the most critical business function today. If you want to be on the frontier of business competition, you want to be in operations management. Today companies are competing in a very different environment than they were only a few years ago. To survive they must focus on quality, time-based competition, effi- ciency, international perspectives, and customer relationships. Global competition, e- business, the Internet, and advances in technology require flexibility and responsiveness. This new focus has placed operations management in the limelight of business, because it is the function through which companies can achieve this type of competitiveness. Consider some of today’s most successful companies, such as Wal-Mart, Southwest Airlines, General Electric, Starbucks, Toyota, FedEx, and Procter & Gamble. These com- panies have achieved world-class status in large part due to a strong focus on operations management. In this book you will learn specific tools and techniques of operations management that have helped these, and other companies, achieve their success. The purpose of this book is to help prepare you to be successful in this new business environment. Operations management will give you an understanding of how to help your organization gain a competitive advantage in the marketplace....
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This note was uploaded on 03/25/2009 for the course MANAGMENT MAGT 322 taught by Professor Dr.jamal during the Spring '09 term at Uni Kassel.

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ch1 - 000 1 1 What Is Operations Management? 2 Links to...

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