Social Behavior - Social Behavior I Social psychology...

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Social Behavior I. Social psychology- branch of psychology concerned with the ay individuals’ thoughts, feelings, and behaviors are influenced by others a. Six categories i. Person perception ii. Attribution processes iii. Interpersonal attraction iv. Attitudes v. Conformity and obedience vi. Behavior in groups b. Study individual behavior in a social context Personal Perception: Forming Impressions of Others I. Personal perception- process of forming impressions of others II. Effects of physical appearance a. Judgments of others’ personality are often swayed by their appearance, especially their physical attractiveness i. People often assume better looking people are more sociable, friendly, poised, warm, and well adjusted than less attractive people ii. Research finds little correlation between attractiveness and personality iii. People have a stronger tendency to view good-looking individuals as more competent than less-attractive individuals 1. Bias pays off for good-looking people because they tend to ear higher salaries than less-attractive people b. Media has a strong influence on why people often assume that more attractive people have favorable personalities III. Cognitive schemes a. Schemas- cognitive structures that guide information processing i. Used to organize a person’s world around them b. Social schemas- organized clusters of ideas about categories o social events and people i. Help process and store information that they take in about others in their interactions IV. Stereotypes- widely held beliefs that people have certain characteristics because of their member ship in a particular group a. Some schemas are unique products of their personal experiences, while others are part of their cultural shared background b. Most common stereotypes in society are based on gender, ethnic, or occupation c. Cognitive and automatic which saves time required to get a handle on people d. Broad overgeneralizations that ignore diversity and foster inaccurate
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This note was uploaded on 04/06/2009 for the course PSY 202 taught by Professor Henriques during the Fall '08 term at University of Wisconsin.

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Social Behavior - Social Behavior I Social psychology...

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