notes and part of self test 1

notes and part of self test 1 - ~5e z.q, D\ya-9\c. ~eme.rn .

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Chapter 7 1. The reasons why a company opts to expand outside its home market include . .. ( p. 196) a. Gaining access to new customers for the company's products/services b. Spreading its business risk across a wider market base c. Achieving lower costs and enhancing the company's competitiveness d. A desire to capitalize on its core competencies and capabilities c. All of these 2. Which of the following is not a typical reason for companies to expand into the markets of foreign countries? i p, 196) a. To gain access to new customers b. To strengthen its capability to employ offensive strategies, especially those that involve preemptive strikes c. To achieve lower costs and enhance the firm's competitiveness d. To capitalize on company competencies and capabilities e. To spread business risk across a wider geographic market base 3. Which one of the following is not a reason why a company decides to enter foreign markets? (p. 196) a. To spread business risk across a wider geographic market base b. To capitalize on company competencies and capabilities c. To achieve lower costs and enhance the firm's competitiveness d. To build the profit sanctuaries necessary to wage guerilla offensives against global challengers endeavoring to invade its home market e. To gain access to more buyers for the company's products/services 4. A company is said to be an international competitor when . .. (p. 196) a. It competes in a majority of the world's different country markets b. It has operations on all of the world's major continents c. It competes in a select few foreign markets (and perhaps has only modest ambitions to enter additional country markets) d. It employs an international strategy and competes in 50 or fewer country markets e. It has 2 or more profit sanctuaries
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This note was uploaded on 04/09/2009 for the course MGMT 4000 taught by Professor Tonytong during the Fall '08 term at Colorado.

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notes and part of self test 1 - ~5e z.q, D\ya-9\c. ~eme.rn .

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