Management - SUMMARY A new tool for strategy analysis: the...

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SUMMARY A new tool for strategy analysis: the opportunity model Black and Gregersen in their recent book Leading Strategic Change, report that for many businesses, the biggest hindrance to higher growth is getting its workforce to see new “opportunities”. The main reason for this according to them is the failure to understand the meaning of opportunity. For example, surging demand for telecommunication services, when coupled with deregulation, was seen as an enormous opportunity for new companies to enter the telecom service industry and compete with existing companies for industry revenues. However, “surging demand for telecommunication services…coupled with deregulation” is not an opportunity but a catalyst. A catalyst speeds up the birth of an opportunity but is not an opportunity itself. Calling it an opportunity means it is a solution to a problem, but demand and deregulation are not specific solutions to organizational problems. Opportunity is a constructive solution to a problem. It is a confluence of situations leading to the choice or rejection of options. They are valuable occasions to develop organizational performance in seeking its objectives. It is productive as it unlocks a path for better prospects and opportunities because an enhanced condition contains the seed
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Management - SUMMARY A new tool for strategy analysis: the...

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