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Unformatted text preview: on brain activity in the primary visual cortex, part of the occipital lobe i. Found physiological evidence that invisible subliminal images do attract the brains attention on a subconscious level ii. Subjects brains DID respond to the object even when they were not conscious of having seen it iii. Study does not suggest or know if attention to subliminal image influences behavior, attitudes, or knowledge 1. Does the subliminal message transfer into consciousness?...
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- Spring '08