week2slides - THE ALTRUISM CONTROVERSY Is there such thing...

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THE ALTRUISM CONTROVERSY Is there such thing as “true” altruism? Why do people help? 1.learning 2.arousal 3.norms 1. Behaviorism: Helping is the by-product of the individual’s conditioning history. “altruism” vs. “prosocial behavior 2. Arousal model: A prominent one is the cost- reward model (Dovidio et al., 1991; Piliavin et al., 1981). 1.Seeing distress of another person activates arousal 2. If this arousal is attributed to the other person’s distress – unpleasant 3.Therefore person is motivated to reduce the unpleasantness (e.g., by helping)
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Cialdini et al. (1987) “negative state relief model”: 1.arousal 2.labeling that arousal with a particular emotion 3.the label that’s generated is cued by situational features Cialdini et al. (1987) found that people are less likely to help someone if immediately before the opportunity to help they receive praise or money, or if people are led to believe that helping does not improve mood. Does Cialdini believe in pure altruism? vs. Batson (1991) “empathy-altruism hypothesis” 1. negative state relief does occur, but : 2. so can perspective-taking, which leads to “empathic concern” 3. there are individual differences: for a certain (significant) subset of subjects, receiving rewards before the helping opportunity did not diminish their likelihood of helping.
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-Upon arrival, Ps told that upcoming study involves people’s task performance under unpleasant conditions. One of the Ps will perform a task while receiving electric shocks, the other will observe. -Lots drawn (actually rigged) – you win, other
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week2slides - THE ALTRUISM CONTROVERSY Is there such thing...

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