take home test2 answers

take home test2 answers - Jaime Collins . COMS 130 A Take...

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Take home quiz/study guide - 11/26/07. This quiz is due Monday 12/3/07. IN YOUR OWN WORDS….define the following. Give an original example for each term. Chapter 13: 1) Genre – category that something falls into – ex. – horror movie 2) authentic performance vs. mediated performance -authentic- live/in person, get feedback --- mediated – when they alter the message so that it can reach the audience – ex. – instant replay in sports 3) pornography vs. obscenity (in the eyes of the law) – pornography – protected against the First Amendment – obscenity – can be banned by the government (both have to pass tests) 4) Miller Standard – made to differentiate pornography and obscenity. Asks different questions. 5) Cross Media Adaptations – when they might make a book into a movie. They do not get all of the information and things are interpreted differently. 6) Copycat Content – when shows are copied or taken ideas from another show. Chapter 16: 1) Powerful Effects Theory – called ‘powerful’ because the media greatly affects the audience. - ex. – if we see a famous person wearing something, we try and wear clothes that are similar to it. 2) Minimalist Effects Theory – a thought that the media doesn’t purposely affect the way we live, we do it on our own. 3) Opinion leader – people around us that we are influenced by. – ex. – parents, professors. 4) 2-step flow vs. Multistep flow model- 2-step flow – when we are affected by our opinion leaders in the media – multistep flow model – when we are affected by a group of several people in the media. 5) Media status conferral – the media creates popularity for issues and people by giving them coverage – ex. – the media does not tell us exactly what to think… yet, it still effects us. 6) Narcoticizing Dysfunction- when the audience is knowledgeable about an issue, but it effects them in a way in which they think they are involved in it 7) Cumulative Effects theory- a theory that states that nobody can escape the media and the messages it sends out to us. 8) Spiral of Silence – when people are silent due to intimidated views of others 9) 3 rd –Person effect – when someone misjudges the effect of the media messages on an audience. 10) Uses & Gratifications studies – when people pick the kind of media that they
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take home test2 answers - Jaime Collins . COMS 130 A Take...

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