Chapter 8 PSYCH - Chapter 8 Memory The Phenomenon of Memory Learning that has Persisted Memory is not defined in terms of the length that the learning

Chapter 8 PSYCH - Chapter 8 Memory The Phenomenon of Memory...

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Chapter 8- MemoryThe Phenomenon of Memory Learning that has PersistedMemory is notdefined in terms of the length that the learning has persisted. We can remember some information for a lifetime and otherinformation for just seconds.Memory is the foundation of identity Studying Memory: Information Processing Models To remember any event, we must get the information into our brain (encoding), retain that information (storage)and later get it back into consciousness (retrieval)Atkinson and Shriffin’s Classic Model
Encoding: Getting Information InAutomatic vs. Effortful ProcessingWe use automatic processingto encode information such as the sequence of the day and the frequency of events such as the number of times we run into a friendAutomatic processing occurs unconsciously (produces implicit memories)For other information, we must use effortful processing.We must consciously attend to and process it to form durable and accessible memories (produces explicit memories)

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