Quizz 11.The problem or opportunity that requires a business decision on the part of the decision maker is called a _____. Management dilemmaResearch problemChallengeMeasurement approachReturn on business investment
2.Northwest Airlines applied mathematical models to determine which customers in its database were currently responsible for most of its profitability and which customers were not currently profitable but had similar characteristics to the most profitable customers. Northwest Airlines utilized _____ to identify these customers.
3.A private network that uses Internet protocols and the public telecommunication system to share an organization's information, data, or operations the external suppliers, vendors, or customers is called a(n) _____.