Devil’s Advocate Paper and GradingThis is a brief analysis (2 pages single spaced) that includes identification of generic business strategy andconcise discussion supporting identification of relevant strategic issues. This analysis should be followed by your recommendations and suggested implementation. Supporting evidence in the appendix includes key SWOT components, PESTEL analysis, KSF's/weighted assessment, industry analysis, relevant financial ratios, strategic group map, etc. Note: While you are providing the supporting documents in the appendix, you are discussing only the relevant and most important findings in your short two-page analysis. This paper should provide well-supported recommendations to management with an action-oriented analysis. Consider this to be an executive summary – an analysis complete with a recommended plan and implementation that would be provided to top level management.