Grant Proposal for the Pasadena Birthing Project
In terms of infant mortality, the United States ranks thirty-fourth behind other developed
countries, including Cuba and Taiwan, and the rates for African-American babies are 13.9
deaths per 1,000 live births; and African-American infants are nearly two and a half times
more likely to die before their first birthday than white American infants
. The problem of
infant mortality and racial disparities in African Americans health needs a solution.
The Pasadena Birthing Project celebrated 13 years with the only national African American
maternal child health volunteer campaign, Birthing Project USA, to improve better birth
outcomes. Many women come to PBP with a low-income background, and the funding in
such a relatively small agency is truly limited. This is why we need your help. The financial
support from your company will not only help PBP to expand its services to more women and
babies in the community, but also build a healthy image for your corporation and benefit your
businesses in the long run.
The amount of funding we want to request from Altria is $60, 000 per year. The costs of
running the Sister Friend Leadership Academy at Pasadena Birthing Project are listed below.
Part-time Training Director (Licensed Clinical Professional) $25,000
Training program for new Sister Friends (includes materials & fees) $5,000
Outsource training to nonprofit agencies and hospitals $10,000
Volunteer Recognition and Graduation (includes venue, food, honorariums)$5,000
Distinguished Lecture Series (Communitywide Outreach) $15,000
We wish to establish a long-term partnership with Altria. The Pasadena Birthing Project
works with approximately 50 new mothers and their families in one year. Your donation will
also be distributed to these families, in terms of financial support, healthcare, insurance or
housing, etc. We will also use this fund to expand our staff and resources so we can reach
more pregnant women. We will provide all legal documents that are necessary to be used for
your company’s tax deduction. We will also provide financial reports that explain in details
about our income and expenditure for the public.
Benefits for Altria
Atria’s relationship with the Pasadena Birthing Project will be reciprocal. Other than making
profits, a company that holds a vision that goes beyond the bottom line will attract more
employees, businesses and loyal customers.
One of your biggest companies, Phillip Morris USA, has a controversial corporate image as a
Various pressure groups attack your corporate image as a company which
makes profits on selling products that carry serious health risks. In fact, smoking is often
linked to unhealthy babies, from low birth weight to stillbirth; and cigarettes are strictly
"Uniting to Reduce Infant Deaths and Save Babies' Lives." News & Information
. 08 Feb 2003. PR
Newswire. 18 Oct 2007 <http://sev.prnewswire.com/health-care-