Introduction to Multi-criteria Decision Analysis
Unit 1: Overview
Leonardo Tomazeli Duarte
School of Applied Sciences (FCA)
University of Campinas (UNICAMP)

Agenda
Introduction to MCDA
–
Unit 1
•
What is MCDA?
•
The elements of MCDA
•
MCDA process
•
Applications
•
The main problematics in MCDA
•
Course overview

What is MCDA?
Introduction to MCDA
–
Unit 1
•
MCDA (Multiple Criteria Decision Analysis or Multiple
Criteria Decision Aiding):
A set of quantitative methods that support decision makers
to address (complex) problems involving multiple criteria,
different agents and (usually) a finite set of alternatives

What is MCDA?
Introduction to MCDA
–
Unit 1
•
MCDA: an interdisciplinary field
MCDA
Operations
Research
Statistics
Machine
Learning
Psychology
(Behavioral
Economics)
Social
Choice
Theory

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?
•
Illustration:
Dealing with machines/physical systems

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?
•
Illustration:
Dealing with machines/physical systems
Modeling is (very often) possible!

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?
•
Illustration:
Dealing with machines/physical systems
Modeling is (very often) possible!
Therefore, one (more or less)
knows the input-output behavior!

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?
•
Illustration:
Dealing with machines/physical systems
Modeling is (very often) possible!
Therefore, one (more or less)
knows the input-output behavior!
Decision making environment
Complex
(uncertain)
scenarios

Why making decision is (often) a difficult task?
Introduction to MCDA
–
Unit 1
•
Obviously, it is well known that making decisions can be a
difficult task
•
But why is it difficult from an analytical point view?
