Surname 2b)Public Opinions: Moore conducts public opinion with various members of society asa method of gathering information and providing answers to some of his researchquestions. According to Shepard, public opinion involves the opinions of severalindividuals to develop a deeper comprehension of a certain theory in society (35).There are various instances where Moore conducts public opinions in his film. Oneinstance where Moore conducts a public opinion is in the introduction scene (Chapter4) of the film to explore why Michigan people need to own a gun (08:33 – 11:24).The use of public opinion, in this case, helps Moore gain an understanding of theAmerican society's perception on owning a gun and uses the information gatheredfrom the public opinion to develop his arguments and support his position on gun-ownership in America.c)Interviews: Moore conducts several oral interviews with several individuals,including scholars, experts, politicians, law enforcers, students, and civilians, amongother people. Moore mostly conducts face-on-face interviews with variousrespondents, specifically through unstructured interviews. One example where Moorefirst employs interview as a source of information as he explores the causal reasonsbehind the increased cases of gun-shooting, murder rates, and violence in America iswhen he interviews the brother of Terry Nicholas - James Nicholas - who was oncelinked with the Oklahoma bomb suspect, Timothy McVeigh and for possession of thebombs behind the Oklahoma City bombing (11:30 – 14:26; 17:53 – 19:45). Accordingto Kabir, using unstructured interviews help an interviewee gather information anddevelop a deeper comprehension of an as-of-yet not fully comprehendible situation,setting, or appreciated culture (213). Conducting the face-to-face semi-structured
