Unformatted text preview: Representativeness heuristics are heuristics in which people categorize by matching the similarity of an object or incident to a prototype but ignore information about its probability of occurring. This reminds me of stereotypes. As for availability heuristics, it is when people infer the frequency of something on a basis of how readily it comes to mind. In this, people assume that what they can recall is more common and typical. Overall, heuristics are not the best qualities in humans. However, that does not mean that they should be ignored altogether. Rapid judgment occurs; people stereotype. It’s not right, but it happens. Rather than look the other way, it should be observed and explain why it is done in the first place. By giving in-depth definitions of heuristics, it conveys that psychologists are not ignoring the ignorance of society....
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This note was uploaded on 05/03/2008 for the course PSY 100 taught by Professor Raposo during the Fall '07 term at Endicott.
- Fall '07