CH3~4 - Chapter 3 Newspapers Importance of newspapers...

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Chapter 3 Newspapers 11/03/2008 20:57:00 Importance of newspapers Newspaper industry dimensions - 1,570 daily newspaper - 116 million people a day Content diversity and depth - More coverage than other media Newspaper products Broadsheets - SAU Tabloids - Half- size newspaper - Can Carry a stigma Newspaper chain ownership Trend toward chains - William Randolph hearst - Gannett Assessing chain ownership - Journalistic emphasis
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Balanced emphasis - Profit emphasis - Absentee ownership - Transient management - Weak entry-level salaries - High newsroom turnover National Dailies USA Today - Allen Neuharth Wall Street Journal - Barney Kilgore Christian Science Monitor - Mary Baker Eddy New York Times Newspaper of record New York Times heritage - Tweed scandal - Sullivan libel case- right to report negatively if it is true. -
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This note was uploaded on 05/03/2008 for the course JOUR 100 taught by Professor Leach during the Spring '08 term at Mt. SAC.

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CH3~4 - Chapter 3 Newspapers Importance of newspapers...

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