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Popular Cultures Perceptions of Sexuality and AgingBy: Joshua Mills“YOU NEVER OUTGROW A CONDOM” is written on an advertisement that Idiscovered while searching online. The advertisement is for a program called “Up InYears”, who’s main focus is the re-education or reminding of persons over 55 years ofage the importance of safe sexual practices, such as wearing a condom. In conjunctionwith the large, bold statement, there is what appears to be an elderly man, who isholding up his cane and on the end of his cane is an open and unrolled condom. In myopinion, the overall message being portrayed by this advertisement is that regardless ofage, 20 years or 55 years old, safe sexual practices are a must. In our culture andsociety today, sexuality is more openly expressed, talked about and generally acceptedthan in years past. This advertisement is utilizing societies openness regarding sexualityas a platform to announce their message that, “For people 55 and over, happy days arehere again. They’re partying a lot more than they used to. Just keep in mind that goodsex is safe sex. And nothing protects like a condom. So if you get it up, get it on.”The “Up In Years” advertisement conveys several aspects relating to sexualdevelopment to include psychological, physiological, and social. All three of theseaspects relating to sexual development are intermingled and connected within thisadvertisement. For this specific situation, each individual aspect is dependent upon theother two and relies on one another to achieve the ultimate goal of providing someoneaged 55 years or more, a safe, healthy, and beneficial sexual relationship. According to