The Right Game - The Right Game Use Game Theory to Shape...

Info icon This preview shows pages 1–8. Sign up to view the full content.

View Full Document Right Arrow Icon
The Right Game: Use Game Theory to Shape Strategy Adam M. Brandenburger- Barry J. Nalebuf Análisis 5 Septiembre Santiago Bahamon: 201325888
Image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Sistemas Reglas de compromiso *Para cada acción hay una reacción. *¿Qué acciones tomar para donde quiero llegar? Libertad *En términos de valor, no puedo sacar al juego más de lo que ingresa.
Image of page 2
O Plantear una estrategia exitosa consiste en moldear el juego, no solo jugarlo de la manera en que ya se hace. O Coopeticion: Buscar situaciones gana-gana o gana-pierde en pro del beneficio de la empresa. O Tipos de situaciones: (gana-gana, gana. O -pierde, pierde-pierde) Todas con consecuencias diferentes.
Image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Crear valor y capturarlo…
Image of page 4
Compañ ia Clientes Complement os Proveedores Sustitutos
Image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Sobre la red de valor O No hay jugadores fijos O Se pueden cambiar por medio de la manera que se compite O El cambio es necesario muchas veces, incluso el propio. O Estrategias como. Pay me to play Complementos baratos Inflar beneficios
Image of page 6
Valor Agregado O Aumentar el propio y tratar de
Image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 8
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern