Case Study - Microsoft Case Study 1 Microsoft Case Study Mohamed Rabeea Al Jneibi 201431501 Khaled Abdul Rahman Al Marzouqi 201431505 Ali Esam Mohsen

Case Study - Microsoft Case Study 1 Microsoft Case Study...

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Microsoft Case Study Microsoft Case Study Mohamed Rabeea Al Jneibi 201431501 Khaled Abdul Rahman Al Marzouqi 201431505 Ali Esam Mohsen 201331786 Ahmed Edhah Al Askari M80002066 Aseel Fouad Al Mohammadi 201312300 Abdulrahman Darwich M80004677 Dr. Victor Huang Zayed University Fall 2015 Bus 310 1
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Microsoft Case Study Table of Contents 1 Introduction to the Case Study ……………………………………………………… ........ 3 1.1 Problem Analysis .... ………………..……………………...………………………… .... 3 1.2 Solutions ………………………………………………………………….….…………. 4 1.3 Conclusion ………………………………………………………………..……….……. 6 2
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Microsoft Case Study 1.Introduction to the Case Study Microsoft is one of the leading companies in innovation and technology market. To maintain a good reputation in their market, they need to have a clear image of their customers. In order to know more about their customers, they usually make surveys to know the main chain customers in terms of gender, age, ethnic group and their interests. In addition, they also need to clarify the purpose of launching a new product. Furthermore, they will find advertising strategies that focusing on their targeted group. In this case study, the company implements a program related college student and they faced challenges. Therefore, in this paper, we will identify the problem and develop appropriate solutions to adjust Microsoft Office point of view and get the targeted feedback from their customers. 1.1 Problem Analysis Although Microsoft is considered one of the main technology giants in the world, it has failed to engage the critical segment that is students.
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  • Windows Mobile, microsoft case study

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