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LG 18: Run-D.M.C., “Rock Box” (1984)Run-D.M.C. was founded by Joseph “Run” Simmons, Darryl “D.M.C.” McDaniels and Jason “Jam Master Jay” Mizell in 1981. The group was originally known as Orange Crush, but changed their name in 1982. They signed with Profile Records and had a hit with “It’s Like That.”The flip side of the record, “Sucker MCs”took the group to the next level. The titular term became a popular phrase used in hip hop to separate the ‘real’ MCs from the fake ones. The group was managed by Joseph Simmons’s Brother Russell Simmons, a hip hop manager and promoter (Russell Simons managemd Kurtis Blow). Run-D.M.C.’s style merges rap and rock featuring rock guitar solos and riffs by Eddie Martinezand a hard, Aggressive vocal delivery. “Rock Box” is a single from the album Run -D.M.C. (the first album in the genre to go gold). Some key musical elements to listen for: the recurring guitar pattern, either as a solo or in the background; the drum machine backing; stop time patterns. Vocally, the MCs rap important rhymes at the end of lines together, and there are whole sections with this technique throughout the song. The video for “Rock Box” is the first rap video played on MTV.LG 19: Beastie Boys, “Paul Revere” (1986)The Beastie Boys—Michael “Mike D” Diamond, Adam “MCA” Yauch, and Adam “Ad-Rock” Horovitz—started their career as a hardcore punk band. In 1984, after going through some personnel changes, meeting producer Rick Rubin, and a move towards rap and hip hop, the Beastie Boys released their EP Rock Hard on Def Jam Records. Licensed to Ill—The Beastie Boys debut album—was released in 1986. “Paul Revere” was a single from the Album and was written by Adam Horovitz, Joseph Simmons, Darryl McDaniels, and Rick Rubin and produced byRick Rubin and the Beastie Boys. The style of the Beastie Boys’ Vocal delivery was similar to Run-D.M.C.: hard, spitting delivery as opposed to the more sing-song delivery of earlier MCs. “Paul Revere” tells a fictional story of how the Beastie Boys met, and includes a very sparse drum machine accompaniment played backwards.BEASTIE Acronym: Boys Entering Anarchic States Towards Internal ExcellenceLG 20: Eric B. & Rakim, “Microphone Fiend” (1988)Eric B.—Louis Eric Barrier and Rakim—Willian Michael Griffin Jr.—Are An Influential hip hop Duo formed in New York in the mid-1980s. Rakim played the saxophone, a skill he credits With Influencing his rhythmic sensibility and timing as a rapper. Eric B. and Rakim’s debut album Paid in Full was released in 1987. “Microphone Fiend” was the second single from the duo’s second album Follow the Leader. Rakim’s style includes innovative rhyming technique such as Internal and multi-Syllabic rhymes. Musically, the song features a sample of Average White Band’s 1975 Song “School Boy Crush.” Rakim uses addiction imagery in the lyrics of “Microphone Fiend” to describe Rakim’s need to keep rapping.