The Campaign - Robert COMM paper 2

The Campaign - Robert COMM paper 2 - THE CAMPAIGN 1 The...

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THE CAMPAIGN 1 The Campaign Roberto Martinez-Cross 6 November 2016
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THE CAMPAIGN 2 Marty Juan is a politician from Little Compton, Rhode Island, and a very successful one. Marty always stays true to his values and ideals (1. rhetorically sensitive), and people admire him for that. He is a member of the Marty Party (2. Organization), a political party that he created himself, and one that has yet to lose an election. Ever since he could remember, Marty has loved the thought of having the power to change things (3. control) and make a difference in the world. At this point in his life, Marty’s immediate interest is to become president of the United States (4. short range goal). But unbeknownst to his many followers, Marty has an additional intention in mind (5. hidden agenda) ; Marty aspires to one day destroy the world (6. long range goal) . Marty’s political career began back when he was in elementary school. The election for class president was coming up, and Marty realized that nobody running had a good platform. They all made promises like free ice cream at lunch and more recess, or threatened people that they would no longer be their friends if they did not vote for them (7. compliance gaining strategies) . They had uninhibited wonder and joy about the world (8. child ego) , but obviously would be terrible at running a school, so Marty began campaigning. At first the students were unsure about Marty, as he was not as bubbly or popular as the others. However, after he told them that the elementary president does absolutely nothing, so all the kids running against him were liars, the doubts about voting for him went away (9. uncertainty reduction) . Marty learned that it did not matter how bad his intentions were, if you pretend to be less evil that everyone else, you are guaranteed to win (10. direct experience) . In the next twenty-five years of his life, Marty went on to be high school president, city chairman and then Mayor of Little Compton. He then went straight out of Compton to become a
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THE CAMPAIGN 3 member of Rhode Island’s Congress and soon afterwards, the Governor of the tiny State. Now Marty is faced with the biggest challenge he has faced in his life, running for president of the United States. Luckily for him, Marty has a great group of campaign managers, Eve, Spike, Poncho, and Beverly. The four of them have very similar views as Marty (11. homogeneity) , besides wanting to take over the world. Marty scared them with his aggressive agenda, and all of them had thought about abandoning his campaign team at some point. However, they stayed for the money, and because they were afraid of what Marty would do to them if they left (12. cost/reward) . The goal among all of them was always to get Marty elected against all odds (13.
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