Shaping Strategy in a World of Constant Disruption_Group 7

Shaping Strategy in a World of Constant Disruption_Group 7...

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S T R A T E G Y I M P L E M E N T A T I O N Shaping Strategy in a World of Constant Disruption A R T I C L E D I S C U S S I O N S U B M I T T E D B Y G R O U P 7
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Agenda Baclground Shaping Strategy How to Formulate a Shaping Strategy The Three Elements o View o Platform o Acts & Assets Examples Comments Conclusion
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Background Fast-paced change Possibilities offered by the technological improvements New business ecosystems Shaping strategies that involve a set of companies to succeed
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Shaping Strategy A shaping strategy: Redefines the terms of competition for a market sector Promise of benefits to those who adopt the new terms Needs a critical mass of participants
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How to Formulate a Shaping Strategy Formulating a shaping strategy requires: o New ways for competition o Powerful infrastructure o Reformulation of the calculations of risks and rewards o Opportunities for participants Convince participants: o Articulate opportunities for participants o Make participation easier by defining standards and practices o Demonstrate having the resources and conviction for success o You won’t compete against participants
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Shaping Strategy: The Three Elements Success requires risk taking Three interrelated elements involved: o Shaping view o Shaping platform o Shaping acts and assets Goal: to attract and mobilize participants -> creating powerful network effects Not at all easy to accomplish
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Element 1: Shaping View Creating a successful shaping view: Balance between not being too detailed, yet still providing enough information o Leaves room for experimentation & innovation o Accounts for business uncertainty Indicates where to invest energy, attention and capital Broader than a corporate vision
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Element 1: Shaping View Five test of a shaping view: Five Tests of
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