L6-qualitative vs. quantitative

L6-qualitative vs. quantitative - 1 Quantitative vs....

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Unformatted text preview: 1 Quantitative vs. Qualitative Distinctions and identifying the main types of qualitative research 2 Qn &. Ql stereotypes Often there is not a dichotomous distinction - continuum arguably a better description • 1 - Data description – numbers vs. words - over simplification • Ql can involve amounts and numbers although they are not as precisely defined as they are in Qn (con) • Qn can make data look more definite than are (FC) • 2 - Setting – natural/ richer vs. controlled/ artificial • natural settings involves more variability and less rigorous control (FC) 3 • 3 - Meanings: focus on behaviour vs. meaning – but conversation is a form of behaviour which can be exposed to Ql analysis (con) – And meaning can be addressed through quantitative methods such as factor analysis (con) Qn &. Ql stereotypes 4 • 4 - View of Natural Science – Qn - natural science = the proper model for psychological investigation • Positivism - only empirical facts are are important (FC) • But such a model is unclear and if as Kuhn suggests science is about theory building then Ql certainly can does this (con) – Ql - rejects the natural science model and concerning itself with more discursive forms of enquiry • But protocol analysis used as a form of Ql can be used to test hypotheses (con) Qn &. Ql stereotypes 5 • 5 - Prediction vs. description – a lot of ‘hard’ psychological research involves description of psychological processes vs. grounded theory is capable of making predictions (con) • 6 - Realism vs. idealism – realist epistemology - real world exists, is directly knowable & causes personal experiences (FC) – idealist epistemology - experiences come from our sensory inputs and mental representations, and that the real world is irrelevant social reality is the only thing of importance (FC) Qn &. Ql stereotypes 6 Which method is better? • Like any debate advocates take very strong view points declaring the other approach has no place in psychological research – Sitting on the fence is the ultimate cop out! • For some it is an increasingly irrelevant question – The research method must match the question at hand – Both have their advantages and disadvantages 7 General point • Qn – helps researcher to make comparisons and to identify general trends – means a lot of the meaning of the data is lost, lacks richness...
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L6-qualitative vs. quantitative - 1 Quantitative vs....

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