6-Psych1001K-SocialPsych2.pptx - Social Psychology II:...

Social Psychology II: Social Factors Affecting
Social and Non-Social Behavior

Social Cognition Review Questions
1) What is the fundamental attribution error?
2) What is the relationship between schemas and attitudes?
3) How are prejudice and discrimination related?
4) What is the mechanism behind implicit attitudes?
5) What effects do attitudes toward the elderly have on the
elderly?
6) Give some examples of automatic activation of schemas
affecting behavior.

Social Psychology II: Social Factors Affecting
Social and Non-Social Behavior
How is our behavior affected by the presence of other
people?
Learning Objectives
1) Understanding how the presence of others affects risk
taking
2) Understanding how other people’s effects on risk-taking
changes with development
3) Understanding how one’s deeply-held beliefs can be
shaped by social factors

Social Factors in Adolescent
Risk-Taking: I – Driving
16-17 18-19 30-59
0
1
2
3
4
5
6
7
No passengers
1 Passenger
2 Passengers
3 Passengers
Age of Driver
Crashes per 10,000 Car Trips

Stoplight Task – Chein, et al.

Impact of Peers on Risk-Taking While Driving
Chein et al., 2011
Social Factors in Adolescent Decision-Making
II – Drinking and Alcohol Abuse

Social Factors in Adolescent Risk-Taking: II –
Drinking and Alcohol Abuse
Adolescent Alcohol Use
Early alcohol use  Alcohol-related problems later in life
Age at Initiation Alcohol-Related Problems
< 12 41%
18 17%
21 11%

Predictors of Adolescent Alcohol Use
Peer factors: Important risk factors
Adolescents Who Use Alcohol Associate with Peers Who
Also Use Alcohol
1) Peer Influence
Social processes with peers  Changes in attitudes and behaviors
Active persuasion
Observation of group norms, acceptance, and status associated with
alcohol use
Group member exhibits behavior  reinforcement by group  other
members conform

2) Peer Selection
Users select peers who also use alcohol
Opposite Causality
Separating peer influence from peer selection
Adolescent user Peers who use alcohol
Controlled experimental study?