MHR301_Ch8 - Chapter 8 The Manager as a Planner and...

Info iconThis preview shows pages 1–9. Sign up to view the full content.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: Chapter 8 The Manager as a Planner and Strategist Leanne Powers MHR301 From McGraw-Hill Irwin Contemporary Management The Nature of the Planning Process Planning Identifying and selecting appropriate goals and courses of action for an organization. Strategy The cluster of decisions and actions that managers take to help an organization reach its goals. FIVE Phases of Strategic Management Levels and Types of Planning Time Horizons of Plans Strategic Plans: Very Long-Range (vision) Tactical Plans: Long-Range (Mission) Operational Plans Short-Range (Operational Goals) Why Planning Is Important Planning ascertains where the organization is now and decides where it will be in the future. Participation: all managers are involved in setting future goals. Sense of direction and purpose: planning sets goals and strategies for all managers. Scenario Planning Scenario Planning (Contingency Planning) The generation of multiple forecasts of future conditions followed by an analysis of how to effectively respond to those conditions. Planning seeks predict the future, but the future is unknowable. By generating multiple possible futures, a firm can see how its plans might work in each and prepare for the possible outcomes. Formulating Strategy SWOT Analysis determines: organizational strengths and weaknesses....
View Full Document

This note was uploaded on 05/18/2008 for the course MHR 301 taught by Professor Sharif-zadeh during the Fall '07 term at Cal Poly Pomona.

Page1 / 21

MHR301_Ch8 - Chapter 8 The Manager as a Planner and...

This preview shows document pages 1 - 9. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online