PJM6000 Business Case.docx - Group Assignment – Business...

Group Assignment – Business Case
Group 3
PJM 6000 — Project Management Practices
Instructor – Alvin Grusby
Northeastern University
Hanhua Chen
Rohit Kukreja
Roma Purswani
Shruti Pradip Sorte
Tejas Vivek Netke
Xijing Wang
Business Case 1
Project Name: NEU CPS Seattle Enrollment Increment
1

1.0 Background & Business Problem
The Master of Science in Project Management program at Northeastern University's School of
Professional Studies in Seattle is designed to prepare students to become effective project
management practitioners. However, enrollment has been low in recent years. Only 75 students
are currently enrolled in the program (Kennedyd, 2021). Upon investigation, it was found that
local students believe the school lacks cooperation with relevant professional accreditation
organizations. Even after graduating from graduate school, they need to take additional
professional skills certifications to become more competitive for employment.
2.0 Strategic Case
This partnership would increase the organization's value and help it achieve its strategic goals.
This partnership would help as knowledge can be expanded and you can overcome obstacles by
earning a certification. Certification will make you more competitive and relevant in your field,
as a result, you are also better equipped to lead organizational change and achieve business
goals.
Business Goals
The goal of this partnership is to enhance experiential learning, join forces with industry experts,
and honor practical knowledge earned through practical experience. This collaboration of the
scrum alliance is strategically aligned with the company's goals which are as follows,
· Enhance experiential learning
· Bridging the gap between training and knowledge without limits
· Turn itself into a network of knowledge networks from a range of professional academic
programs.
Which will help increase the business growth goal of CPS (College of Professional Studies)
Seattle.
Business Objective
To increase the enrollment in College of Professional Studies Seattle, through partnering with
global communities of learners and professionals (knowledge networks) that will help in
learning, exploration, and community-building facilitated by sophisticated platforms
certification/program accreditation which will provide (Scrum Alliance, PMI).

3.0 Project Overview
The project aims to increase student enrollment increase in year 1 of 15%, and subsequently up
to 30% in year 5
Facilitate a 5-year partnership between CPS and Scrum Alliance at Northeastern University in
Seattle within 65 days. Students who have completed our designated program can enroll directly
in the Certified ScrumMaster.